The GB Financial Group is a close knit team, a combination of family and trusted partners working together to further our clients’ strategic goals while upholding our core commitments and philosophy. Read the biographies of our team members by clicking the links below.

Gwen K. Baker – Co-Founder
Gwen began in the life insurance industry in 1993 as a career agent with Met-life. From there started her own firm, Baker Insurance and Financial Associates, that focused on overall financial planning for women and small business owners.

Bracknell E. Baker, CFP®, CLU®, ChFC® Co-Founder and Managing Partner
Bracknell attended University of California at Berkeley and Trinity College, Hartford, CT where he graduated with a BA in Economics and History with a focus in International Finance. He was a member of the US National Rowing Team in 2006.

Caleb S. Baker, CLU® – Managing Partner
Caleb began working with the GB Financial Group part-time in 2005 and joined full-time in 2008. Caleb was brought on to further develop and expand the financial modeling, product analysis, and data-analysis at GB Financial.

Jackie Peters - Director of Case Management
Born and raised in southern New Jersey, Jackie founded and managed her own successful business in 2001 and became associated with the GB Financial Group in 2004. In 2007 she joined GBFG on a full time basis.

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